Learner Lifetime Value — A Manifesto
Higher education was built for a world where learning happened once and careers moved more slowly. Learner Lifetime Value offers a new strategic model for institutions that want to remain relevant across a learner’s entire career.
Why Universities Must Think in Learner Lifetime Value
Most universities know how to ask alumni for donations. Far fewer know how to help them when industries shift and skills expire. Learner lifetime value offers a new model for alumni engagement built on ongoing usefulness, not nostalgia.
Why Learner Lifetime Value Changes What an Alma Mater Should Be
Most universities know how to ask alumni for donations. Few know how to help them when their industry changes and their skills start expiring. In this episode, Maya Evans explores learner lifetime value and why higher education must shift from one-time degrees to continuous value delivery.
Why Higher Education Needs to Learn Before It Makes Big Bets
Universities often move slowly because they were built to protect expertise, quality, and legitimate process. The next advantage may belong to institutions that add a new capability: learning quickly before making large commitments.
What If Higher Ed Learned Before It Committed?
Universities are not slow because leaders do not care. They are slow because they were built for rigor, expertise, and legitimate process. In this episode, Maya Evans explores why higher education struggles to change quickly, how pilot fatigue drains momentum, and what fast-learning organizations do differently.
Your Leadership Team Still Thinks Philanthropy Will Save Them. It Won’t.
Many leadership teams still assume philanthropy will absorb federal funding cuts and protect the current model. This briefing explains why that rescue is not coming, how Workforce Pell changes the competitive landscape, and why funders are backing transformation over preservation.
What Higher Ed Leaders Can Learn From the Collapse of Institutional Trust
Public trust in major institutions has eroded sharply, and higher education sits inside that reality. This article explores what college leaders can learn from the trust collapse and how trust is built through operations, not messaging.
What Higher Ed Leaders Can Learn From the Trust Collapse
Higher education often looks inward for answers to outward-facing problems. In this opening episode of Beyond the Ivory Tower, Maya Evans explores what universities can learn from sectors like healthcare, manufacturing, and business—and why the future of higher education depends on expanding how it learns.
Introducing Beyond the Ivory Tower
Institutional trust is collapsing across society, and higher education is caught in the fallout. In this episode of Beyond the Ivory Tower, Maya Evans explains why trust is not a marketing problem, but an operational one, and what leaders must rebuild now.